Rhizome has been working with SpareRoom since 2009 to boost the profile of its Raise the Roof campaign, which aimed to help hard-pressed homeowners get more tax relief for renting out a room and, in doing so, boost the rental market with much-needed supply. The government’s Rent a Room scheme tax-free threshold hasn’t changed from […]
Some PR companies will tell you strategy involves ‘key messages’ – essentially terms that define how you want your business to be perceived. These are useful, but are only a starting point for a strategic PR and social media campaign.
The UK Sepsis Trust enlisted Rhizome to help generate coverage around a book launch. The significance of this book was that 100% of the sales would be given to the charity. Our mission was to find the best strategy for getting the word out there, on a very small budget. We combined PR, Social Media, and Website re-design to achieve our goal.